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Giving Back’ Program

The AFLUA has a proud history of community investment through the Jeff Crouch Foundation, the Fiona McBurney Program and the Chamberlain Foundation.

Jeff Crouch Foundation

The AFLUA donated $7,500 from the Jeff Crouch Foundation to the Royal Children’s Hospital as part of the 2024 Good Friday Appeal.
The Jeff Crouch Foundation was established in 1995 to perpetuate Jeff’s memory. Jeff umpired 182 VFL games, including 15 finals and 5 VFL grand finals.
Jeff, who passed away in 1994, was a past president, Life Member, Lifetime Achievement Award recipient and an inaugural member of the AFLUA Hall of Fame.
Jeff was the Appeal Director for the Melbourne Royal Children’s Hospital Good Friday Appeal for 15 years, during which time millions of dollars were raised for this most worthy cause.
The AFLUA has donated more than $65,000 to the Appeal, with this year’s donation being the largest to date.

Fiona McBurney Foundation Program

The Fiona McBurney Match Day Experience is back for 2024. The program was officially launched at Marvel Stadium on 27th April 2024 and included AFL staff and umpires, Down syndrome Victoria representatives, Stephen McBurney, the chaperones, some of the participants, and their families were in attendance. Andrew Dillon, CEO, shared inspiring words about the program and the importance of inclusion, bolstering excitement and anticipation for another season ahead for Match Day.
There are sixteen matches planned for season 2024.

Chamberlain Foundation

The AFLUA continued to support the Chamberlain Foundation at their annual fundraising luncheon.
The Chamberlain Foundation was established in 2015 by Ray Chamberlain and his brothers Peter and Brian to support organisations providing services to people suffering with mental illness and at risk of suicide – with a particular focus on first responders, servicemen and servicewomen.